Why We’re No Longer Releasing Full Albums on YouTube
In an age where music is more accessible than ever, protecting the integrity and value of our creative work has become increasingly challenging. As artists, we’ve always embraced platforms that help us connect with listeners—but we also have to make tough decisions to ensure our music is respected, secure, and experienced as intended.
After careful consideration, we’ve decided to stop uploading full-length music albums to YouTube. This isn’t a retreat—it’s a strategic shift toward platforms that better support artists and protect their work.
The Problem with MP3 Conversion
YouTube videos can be easily converted into MP3 files using third-party tools. While this may seem harmless to some, it opens the door to unauthorized reproductions, piracy, and distribution without consent. Our music deserves better than being stripped of its context and shared without control.
Weak Protection Against Infringement
YouTube’s copyright enforcement is inconsistent. Even with Content ID, it’s difficult to prevent unauthorized use, sampling, or reuploads. This puts independent artists at a disadvantage and makes it harder to maintain ownership over our creations.
Visibility Isn’t Guaranteed
YouTube’s algorithm favors viral content and high-volume creators. Music releases—especially from emerging or niche artists—can easily get buried. Even subscribers may miss new uploads unless they actively search or turn on notifications.
A Distracting Listening Experience
YouTube is built for variety, not focus. Ads, unrelated recommendations, and autoplay features often pull listeners away from the music. We want our albums to be experienced fully, without interruption or distraction.
What We’re Doing Instead
We’re not abandoning YouTube entirely. We’ll continue to upload short-form videos—under 1 minute and 10 seconds—as previews, teasers, or behind-the-scenes content. These will serve as creative snapshots to keep you engaged and excited.
Our New Home for Full Releases
From now on, Spotify will be our primary platform for new music releases. We’re also prioritizing iTunes, which offers a more secure and reliable environment for both artists and listeners. These platforms provide better protection against piracy, higher audio quality, and a more immersive experience.
We’re grateful for your continued support and understanding as we evolve. This change allows us to deliver music with intention, quality, and care—while ensuring it remains protected and respected. Stay tuned for new releases, and follow us on Spotify and iTunes to hear them first
